Back in University, some friends and I pulled a stunt to try and get Drake to perform at UBC’s year end concert. We managed to be the top trending thing on Buzzfeed for a solid 15 minutes but Drake did not seem to notice. Thankfully someone at Rethink did notice and asked if I wanted to work for them.

Since then, I’ve led strategy on national QSR, CPG, Telecom, and Banking brands, earned an Advanced Effectiveness Certificate from the IPA and have won or been shortlisted for an Effie on every brand I’ve worked on.

Drake has not yet noticed or acknowledged me, but I am hopeful it will happen one day.